About
A fictional agency, with real engineering
SpeedBoost is a self-initiated portfolio project. It shows how a performance agency would work, and the site itself is the test subject.
Mission
Make website speed understandable and verifiable
Performance advice is often vague and hard to check. SpeedBoost's mission, as a demonstration, is to show a clearer way: explain the problem in plain language, make focused changes, and publish a result that someone else could reproduce.
Philosophy
Performance first, in practice
Measure before changing
Without a baseline, nobody can tell whether a change helped. Testing conditions are written down first, so results can be compared fairly.
Fix causes, not scores
A score is a summary. The useful work is finding the element, request or task behind it, and removing the actual delay.
Ship less by default
The fastest code is code the browser never receives. Every dependency and every client component has to justify its cost.
Quality standards
What this project holds itself to
- Accessibility, SEO and functionality are never traded away for a higher score.
- Sample data is always labelled, and measured results state how they were produced.
- No fabricated statistics, testimonials, clients, awards or certifications.
- Limits are stated openly, including what a lab test cannot show.
- Changes stay small and reviewable, so each one can be explained.